Digital Executive Producer, WKBW (Information Technology)
WKBW, The E.W. Scripps Company ABC affiliate in Buffalo, New York is searching for a Digital Executive Producer to join our team. In this role, you will manage our digital content strategy and execution. You'll shape how Western New York gets its news online, driving engagement and innovation across our digital platforms while working with a collaborative team dedicated to serving our community.
WHAT YOU'LL DO:
Work with digital content producers and developers.
Work in conjunction with news management to coordinate the daily news operations for websites and other digital platforms.
Monitor web analytics to assess user experience, site stickiness and engagement on a daily basis.
Address issues and evolve the site's tactical execution plan to grow web page views and unique visitors.
Produce the sites' content to optimize the user experience by being attentive to live web metrics and user experience best practices.
Enhance the news content with outside links, maps and slideshows.
Work with news management to set up processes and systems for the migration of multi-media content to new media platforms, including video, audio, still photos and graphics.
Plan the online coverage of major news events, breaking news and severe weather to ensure high quality, consistent community coverage online.
Conceive of and supervise build of special sections and site features to enhance coverage and increase user engagement.
Manage user-generated content on all sites, with editorial direction of the Director, Digital and/or News Director.
Manage content plans for niche sites, sales-oriented micro sites and any other business.
Work closely with other station departments, including sales and marketing, as needed on site and station initiatives that require content integration.
Perform other duties as assigned.
WHAT YOU'LL NEED:
BS/BA in related discipline preferred or equivalent years of experience
Generally 8+ years of experience in related field preferred
Prior managerial experience preferred
WHAT YOU'LL BRING:
Must demonstrate good journalism and writing skills (including AP style) as well as an understanding of current events
Must understand basic journalism legal principles
Must be able to multitask, meet deadlines and work under pressure
Ability to work in a dynamic, fast-paced newsroom environment
Project leadership skills
Working knowledge of online content-management systems
Ability to work with online metrics and analytics
Working knowledge of web-design tools
WHERE YOU'LL LIVE, WORK AND PLAY:
Buffalo, NY offers an exceptional quality of life with affordable housing, a revitalized waterfront, and vibrant arts scene. Known for its friendly residents and famous chicken wings, Buffalo combines big-city amenities with small-town charm. The city enjoys four distinct seasons with plenty of outdoor activities, from summer festivals along the waterfront to winter skiing in nearby resorts. Located near Niagara Falls and the Canadian border, Buffalo provides easy access to international travel while maintaining a reasonable cost of living. The city's renaissance includes thriving neighborhoods, excellent restaurants, and a passionate sports culture centered around the Bills and Sabres.
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COMPENSATION RANGE:
Annual Salary: $70,000.00 - $80,000
WHAT WE OFFER (ADDITIONAL BENEFITS):
A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.
ABOUT SCRIPPS:
The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation's largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps' long-time motto is: “Give light and the people will find their own way.”
As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
